Minimizing Website Costs – Becoming Your Own Content Developer
Virtual employees, both a blessing and a headache all in itself. Have you recently noticed that your ghostwriter is beginning to slack massively and you can’t seem to find another ghostwriter that can do nearly the same amount of work or is right out of your price range? This seems to be happening a lot and many people are finding themselves stuck with not knowing what to do.
Becoming Your Own Content Developer
This may sound completely ridiculous, but if you think of the money you would save and the time you would save having to explains things to someone else it will be worth the time you take to become a ghostwriter yourself. There are some things you’ll want to learn right away especially if you have done very minimal amounts of writing but mainly if you can put all those inventive thoughts into ideas you are bound to become an amazing ghostwriter and do all your ghostwriting, web content writing, and article writing all on your own.
As a content developer for your own business, you become in complete control of what’s being seen on your domain. One suggestion we always recommend is keep your editor/proofreader. These employees are very beneficial when you’re developing the content yourself. They are more likely to see your errors and pinpoint sentence drags then you, the writer. Editors can be costly, but in a business stand point worth every penny.
Content Development Done Right
Content is the key to your virtual success. Without content, your domain would rarely update which would in turn have the search engines rarely caching your domain. Content development isn’t something that only happens once either. It is a continuous process including rewriting previous content to keep it up to date and current.
When your website seems to be completely filled of that useless junk you should right away get on rewriting the information. Some information becomes out of date over time so updating it on a regular basis can let you have useful content that everyone will want to read. This also helps bring back repeat readers as they’ll trust your content and your domain, as you take the time to be up to date.
With the amount of websites out there that already have bad content the last thing you want to do is become apart of them. Take the time to go through your website and look for information that may be out of date or just no longer useful. There is bound to be something somewhere so look closely.
Continuing Quality Content
Writing web content can be a huge stress on anyone if they don’t know how to do it correctly. By learning how to take control of your content you are bound to see some beneficial results in no time. When you are first starting out remember to do a few of the following things to start your way to having great quality content:
- Have descriptive titles
- Address your topic directly
- Break your content up
- Put a summary of the article
Quality content is necessary if you expect to be successful. A website can’t be of quality without starting right at the roots. Websites are about more then just high res images and offers. The content is the bones of your body and a body needs strong bones to survive.
It can be hard for anyone to become a ghostwriter but it is something anyone can do if they just try. With the amount of content available online you are bound to find something where your ghostwriting is going to be needed. Get your content seen, but become the ghost behind the superb work without having to pay the costly fees for someone else to be doing it for you.
- Published in Content Development
Developing Content That Earns
Any webmaster knows that a website is nothing without content. It is rare you enter a website that doesn’t have content on it. Many webmasters also struggle with the development of content. Sure, you can write anything and put it on your website, but will it benefit your website?
Probably not.
Content Is Everything
You’ve probably heard this hundreds of times, but ignored it. Many website owners are known to just put up whatever they can find, unaware of how damaging this can be. Content is what will make or break your website. Yes, we know it is easier to use stolen scraped content but in reality, it is stolen and has zero value to your website if it is used across hundreds of other websites.
There is an art to designing content that will benefit your website. It does vary with every niche market on the Internet, but not by a huge amount.
By developing content regularly, you will assist in getting your website cached by the search engine spiders. It is important to have an updated cache often to help with rankings. If search engines don’t cache your website often, it is unlikely your rankings will budge. This in reality, makes your site worthless.
The Proper Content Structure
Did you ever think the layout of your content would affect how people see it? Well, you should if you don’t.
When people are navigating the Internet, they want to find the answers quickly. They don’t want to be reading huge articles to find that little piece of information they wanted. Here are a few suggestions of what you should do to have a quality content structure:
- Use an appealing, relevant title
- Incorporate headings throughout the entire article, not just at the top and bottom
- Keep your paragraphs short and to the point
- Don’t ramble
- Don’t be afraid of bullet points
Optimize Your Content to Rank
No really, you MUST optimize your content. If you have a specific keyword or keyword phrase you want people to find that content with, use it. Search engine optimization (SEO) is one of the most important things when it comes to developing content that will earn you money. Don’t over use the keyword/key-phrase though as this could damage the content and make it appear to be spam content.
SEO optimization is something every webmaster and content developer needs to understand. It isn’t the hardest thing to learn, it is just hard learning how to incorporate it into your writing style. The only way you will earn money off of your content, is if people see it. You want content that the search engines will like, and attract the eye of readers. If people don’t come to your page because the content is poor and the optimization is below average, you won’t make money off of it.
Developing content that earns sounds hard, but can be easy with the right techniques. If you are new to writing content, take your time. Learn your market, and see what others are doing. The content on a website is what people see, and if no one likes it, they won’t come to your site. Make people want to read you and find what they want easily.
If you are struggling with developing content that earns, Woot Marketing does offer SEO content development. We have worked in many different niche markets and understand the fundamentals of content structure. Let us help you earn money by developing you content that earns.
- Published in Content Development